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The
Problem Let's face it. Your competitors are working hard to convert your
clients and prospects. Just like you are trying to convert theirs. As is
the case most of the time these customers have not heard from you or
your competition in quite a while or never. Further, you know that
your success depends on repeat customers and customer referrals.
The
Solution
These
card programs and systems have been helping busy professionals and company
leaders systematically keep in personal touch with their clients.
Card Programs will help you acquire customers, retain customers and get
customers to refer their friends and family to your business. These
programs will make your customers, “Customers-For-Life”.
Why? As a business you spend
hundreds of hours and thousands of dollars to acquire each and ever new
customer. Statistics show that most businesses will lose up to 40% of
their customers within the first year 60% within two years. The largest
percentage of customers leave because they forget you. The reason they
forget you is because there is no follow up after the sale. No follow up
leaves feelings of neglect and the customer starts looking around for
your competition.
Statistics
show that business spends 80% or more of their budget a year to attract
new customers and only 20% or less on your present customers. Further
statistics shows that repeat customers spend 33% more than new customers
and referrals are 107% higher from present customers. New customers are
very expensive to get and studies in several industries have shown that
the cost of retaining an existing customer is only about 10% of the cost
of acquiring a new customer so it can often make economic sense to
pay more attention to existing customers. Personalized mailings
create strong personal relationships. Strong personal relationships
create "Customers-For-Life".
Creating
Impressions has many programs for every business. Some businesses have
certain features and special programs just for that business. On the
other hand we have hundreds of programs that are the same and can be
used for any business with a small amount of customization.
That is
why we like to have personal meetings or phone meetings so we can get to
know you and your business. Some individual business people have a self
promotion theme that we can customize our cards and mailings to fit
perfectly.
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